Printer Friendly
WSJ Access
For first-time advertisers to the Journal, WSJ ACCESS is your entry point to reach highly affluent decision-makers within the most trusted source for news, information, opinion and analysis. Our highly targeted multi-media solutions deliver exceptional value at prices within reach.
ACCESS: Professional Investors
ACCESS: Affluent Readers
ACCESS: Health & Wellness Influencers
ACCESS: Lead Generation
For Classified Click Here
ACCESS: Affluent Readers
ACCESS: Health & Wellness Influencers
ACCESS: Lead Generation
For Classified Click Here
Here are 3 Reasons Why Now Is The Time To Partner With The Journal
1) The Journal Effect: The Brand That Builds Brands
- 9 of the top 10 most admired companies in the world choose The Journal for their corporate messaging.
- Firms ranked #1 for company reputation in the categories of Accounting & Management Consulting Services, Energy, Integrated Oils, Telephone Companies, Cable & Broadcasting, Investment Services, Publishing, Clothing & Designer Goods, Diversified Financial, Full-line Insurance and Life Insurance are all advertisers in The Journal.
2) Growing And Engaged Readership
- Individually Paid Circulation up 4% despite 40% increase in price. Readers spend 65 minutes every day with the WSJ print product and read an average of 5.3 issues per week.
- Unique visitors on WSJDN up 16.5% and 70% of WSJ Digital Users visit network 1+ times daily and average 13 visits per week.
3) Cost-Effectively Reach Mass, Class and Influence
- The only publication ranked in the top ten for both audience reach and median HHI
- The Journal reaches more professionals involved in purchasing decisions than any other measured publication
Source: Fortune's 2009 most admired companies; Corporate Perceptions 2008: The Wall Street Journal Study of Corporate Reputation; Newspaper subscription and newsstand sales growth calculated by The Wall Street Journal based on Individually Paid data from the ABC FAS-FAX for the 6 months ended March 2008 and March 2009; Nielsen Netview Q208vsQ209; 2007 Wall Street Journal Subscriber /WSJDN Subscriber/User study; Source: 2008 Mendelsohn Affluent Head of Household Survey ; Mass: 7% Reach for $100K+ Income; Class: $171,500 Median Household Income; 2008-2009 Purchase Influence in American Business Study, Erdos & Morgan
Revised on: 2010-02-09